◆ Strategic Data Consultants for Bev Alc

Your product data is costing you time, money, and growth.

TippleTech cleans, enriches, and transforms beverage alcohol data so your team can stop fighting spreadsheets and start focusing on what matters – selling.

See How It Works → Schedule a Call

Data Standardization

Product Name Opus One 2019

Category Wine – Red

Region Napa Valley, CA

Varietal Cabernet Sauvignon,
Merlot, Petit Verdot,
Cabernet Franc, Malbec

Data Quality 98% Complete

Messy SKU Data

Inconsistent product names, missing attributes, duplicates across every system

Reports Take Days

Manual data merging from suppliers, distributors, and POS systems burns hours

Disconnected Systems

Distributor data doesn’t match supplier data doesn’t match your website

Wasted Resources

Your team is doing data entry when they should be building your business

What We Do

Solutions built for beverage alcohol.

From raw product files to polished customer-facing platforms – we handle the data work so you don’t have to.

Data Management & Standardization

SKU cleanup, deduplication, enrichment, and ERP integrations – including Encompass, NetSuite, and QuickBooks. Plus matching and migration tools for acquisitions and consolidations.

Reporting & Analytics

Unified reporting across supplier, distributor, and customer data – built for Power BI, Tableau, Looker, or our own DrinksViz platform. Greater granularity, faster than your current setup.

Custom Websites

Proprietary websites generated directly from your inventory data that support product discovery and e-commerce. Always accurate, always reflecting your latest catalog.

E-Commerce & Marketplace

Backend catalog management, marketplace integrations, and ongoing data governance – so your data stays clean with validation, deduplication alerts, and quarterly health checks.

Why TippleTech

We do this better, faster, and more affordably than your team can.

Built by Industry Veterans

Our founders have 40+ combined years in beverage alcohol and enterprise technology. We don’t just understand data – we understand your data.

AI-Powered Precision

We use RAG-based enrichment and advanced AI to standardize product data at scale. Not manual data entry. Not offshore teams. Intelligent automation.

Free Up Your Resources

Stop burning your team’s time on data cleanup. We handle the complexity so your people can focus on growth, sales, and strategy.

40+

Years combined bev alc expertise

Millions

Of SKUs managed & enriched

AI-First

RAG-powered data enrichment

Leadership

Meet the founders.

TippleTech was founded in 2023 by two SevenFifty Technologies veterans who saw the same problem from different sides of the table – a sommelier turned data strategy leader, and a veteran engineer who built systems at the intersection of commerce and data.

Together, they bring a rare combination of deep industry knowledge and cutting-edge technical capability that no other bev alc data consultancy can match.

Co-Founder & CTO

Rebecca Krathwohl

Former engineer at Stripe, SevenFifty & Xoom. 20+ years building and scaling web applications.

LinkedIn →

Co-Founder & CEO

Eric Zillier

30+ years in bev alc, from Michelin-starred sommelier to data strategy leader. 10+ years in enterprise data systems.